A Merchant Credit Card Account is an account that accepts major credit cards and bank ATM debit cards for payment. That can save in processing costs. Some reasons for accepting credit cards:
• Increased Sales. Customers paying by credit card buy more than when paying by check or cash. Customers buy products when they want, resulting in more impulse buys.
• Faster Payment. With credit card transactions you can receive payment quickly, improving your cash flow. This may reduce your payment lag, especially if customers you invoice already pay by credit card.
• Improved Customer Service. Ordering and paying by credit card is more convenient for customers and makes larger purchases easier.
• Increased Business Credibility. Accepting credit cards makes your business appear more credible to customers.
An account specialist can guide you through the entire merchant account process, tailoring a solution to your specific needs. A Merchant Credit Card Account works like this:
• A bank issues a merchant credit card account
• A merchant credit card broker may be needed (optional)
• A transaction clearinghouse is designated by your bank
• Hardware or software connects you like a gateway to the clearinghouse