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Now Where do I put all this Stuff?

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The mistake that many offices make is to store mailing equipment in whatever nook or on whatever tabletop that can be arranged to make room. In order to get the most out the money you have invested in mailing equipment, dedicate an office or portion of the workroom to mailing equipment. Create a flow chart, evaluating which machines are used most often, and make sure they are easily accessible. Remember that people of all different heights will be using the machines at different times and make a plan for those differences.

Create another chart, evaluating how the machines will be used, and in what order, when creating a mass mailing. Avoid arranging the equipment in a manner that forces staffers to move large numbers of envelopes from one work surface to another, crossing paths they have already travelled. Developing a plan of movement for large mailings will eliminate extra steps and cut down on the number of times the items will have to be moved. The more a mailing is handled, the more likely the pieces will become “shop worn” and untidy.

Readers tend to disregard mail that arrives in a crumpled or dirty condition, so make sure all work surfaces and equipment are kept clean and in good working order.

Investing in a few pieces of mailing equipment, creating an efficient setting for them and taking the time to maintain them will yield small, but measurable benefits in the form of postage savings and increased revenue.

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